What is fluXtore?

fluXtore™ is a WordPress funnel builder plugin built on top of WooCommerce. It gives store owners and marketers everything they need to create high-converting sales funnels directly inside WordPress — without third-party SaaS tools like ClickFunnels.

With fluXtore you can create a complete funnel flow: Landing Page → Checkout + Order Bump → Upsell → Downsell → Thank You Page, all connected and optimized for maximum revenue.

Key Features

• Order Bumps — add one-click offers at checkout to increase average order value
• 1-Click Upsells & Downsells — post-checkout offers without re-entering payment details
• Optimized Templates — ready-to-use funnel templates for Elementor, Gutenberg, Bricks, Divi and Oxygen (beta)
• Conditional Steps — route users to different pages based on their actions
• Analytics Pro — track revenue, conversions, and order bumps per funnel
• Checkout Fields Editor — customize the checkout form for each funnel
• A/B Split Testing — test different funnel variations

Page Builder Compatibility

fluXtore works natively with the most popular WordPress page builders:

What do I need to use fluXtore?

Requirements

1. WordPress.org — a self-hosted WordPress installation (not WordPress.com)
2. WooCommerce — installed and configured with at least one product
3. fluXtore Free — the free plugin must be installed before activating Pro
4. fluXtore Pro license — required for order bumps, upsells, and advanced features
5. A page builder — Elementor, Gutenberg, Bricks, Divi, or Oxygen 6 (beta) to design funnel pages

Hosting Requirements

• PHP 7.4 or higher (PHP 8.x recommended)
• WordPress 5.4 or higher (tested up to WordPress 7.1)
• WooCommerce, in a recent version, installed and active
• SSL certificate (HTTPS) — required for payment processing

Understanding Steps in fluXtore

Steps are the building blocks of every funnel in fluXtore. Each step is a page in the funnel flow, connected to the next through dynamic widgets.

Funnel Structure

A basic funnel has 3 steps:

1. Landing Page — the entry point where visitors discover your offer
2. Checkout Page — where the purchase happens (with optional Order Bump)
3. Thank You Page — confirmation after purchase

A complete funnel has 5 steps:

1. Landing Page
2. Checkout Page + Order Bump
3. Upsell — post-checkout higher-value offer
4. Downsell — shown if the upsell is declined
5. Thank You Page

Step Settings

Each step can be customized visually using your page builder of choice, and functionally through the fluXtore step settings panel — where you can assign products, configure order bumps, set redirect logic, and more.

Compatibility & Supported Themes

fluXtore has been tested extensively against a wide range of popular WordPress themes. Below is the list of themes confirmed to work correctly.

Confirmed Compatible Themes

How to Install fluXtore Free

The free version of fluXtore is available directly from the WordPress plugin repository.

1. Log in to your WordPress admin panel at yourwebsite.com/wp-admin
2. Navigate to Plugins → Add New
3. Search for fluXtore in the search field
4. Click Install Now on the fluXtore plugin
5. Once installed, click Activate
6. You will now see the fluXtore menu in your WordPress dashboard

How to Install fluXtore Pro

1. Get your Pro license: redeem your AppSumo code at fluxtore.com/redeem (direct purchase opens soon)
2. Log in at fluxtore.com/account (or redeem your AppSumo code at fluxtore.com/redeem), open the Download tab and download the .zip file
3. Log in to your WordPress admin at yourwebsite.com/wp-admin
4. Navigate to Plugins → Add New → Upload Plugin
5. Click Choose File, select the fluXtore Pro .zip file, and click Install Now
6. Once installed, click Activate Plugin
7. Navigate to fluXtore → Pro License, enter your license key (shown in the License tab of your account) and click Activate

How to Update fluXtore Free & Pro

1. Log in to your WordPress admin at yourwebsite.com/wp-admin
2. Navigate to Dashboard → Updates
3. If a fluXtore update is available, it will appear in the plugin list
4. Check the box next to fluXtore (free and/or Pro) and click Update Plugins

Manual Update (Pro)

Once your Pro license is active, Pro updates also appear automatically under Dashboard → Updates. If automatic updates are not available, you can update manually:

1. Download the latest Pro zip from the Download tab of your account at fluxtore.com/account
2. Deactivate and delete the current Pro plugin (your settings are saved in the database)
3. Upload and activate the new zip file

How to Create a Funnel

A funnel guides visitors through a structured purchasing journey (landing page, checkout, offers, thank you page) to maximize conversions.

1. In your WordPress dashboard, go to fluXtore → Funnels
2. Click Add New
3. Give your funnel a name
4. Choose a template (ready-made templates are available for Elementor) or start from a blank funnel, and choose your editor: Elementor, Gutenberg, Divi, Bricks or Oxygen (beta)
5. Open the funnel and use Add New Step to add the steps you need: Landing Page, Checkout Page, Upsell, Downsell, Thank You Page
6. Edit each step with your page builder (the step shows Edit with Elementor / Divi / Bricks / Oxygen) and set the product of each step
7. When the funnel is ready, set its published status (Change published status) so visitors can use it

Tip: use a template to skip the design step and go live faster. Funnels can also be moved between sites with Export Funnel and Import Funnel (JSON file).

How to Delete a Funnel

1. Log in to your WordPress dashboard and go to fluXtore → Funnels
2. Choose Delete on the funnel you want to remove. To remove several funnels at once select them and use Bulk Delete
3. Confirm. fluXtore asks "Do you really want to delete this item?" and warns that the action cannot be undone

A/B Split Testing (Pro)

A split test shows different versions of the same funnel step (for example two Landing Pages) to different visitors, and compares visits, conversions and revenue, so you can keep the version that sells better.

How it works

• The test runs on one step of a funnel. Each version of the step is a separate page (a copy of the original).
• When the test is active, a new visitor of that step is sent to one of the versions according to the traffic percentage you set for each one.
• The visitor stays on the same version: the choice is remembered in a cookie for 30 days.
• Previews in the editor are not counted.

How to set up a test

1. Go to fluXtore → Funnels and open the funnel.
2. In the list of steps, use the actions of the step you want to test and choose A/B Test. fluXtore creates a copy of the step, named "… Clone", with 50% of the traffic.
3. Edit the copy with your page builder (change the headline, the layout, the offer…). To add more versions use Clone on the step (this needs Elementor).
4. Open A/B Test Settings and set the Traffic percentage of each version (use values that add up to 100). Click Save Settings.
5. Click Start Split Test. The message "A/B Test Activated" confirms that the test is running. Use Stop Split Test to pause it.

Where to see the results

While the test is active, the funnel's Analytics show the step with its versions: visits, conversions (orders), conversion rate and revenue for each one. Let the test run until each version has enough visitors before deciding.

Choose the winner

1. Open the version that performs best and choose Declare as Winner.
2. That version takes the place of the original step in the funnel (and the original address), and the test ends.

Tips

• Change one thing at a time, so you know what made the difference.
• If you use a page cache plugin, exclude the funnel steps from the cache: the visitors are assigned to a version when the page is generated, so a cached page would show everyone the same version.
• If the test does not seem to split the traffic, check that the Pro license is active under fluXtore → Pro License and that the test shows "A/B Test Activated".

Understanding Funnel Steps

Steps are integral components within funnels and form the building blocks of the entire funnel structure.

Step Types

• Landing Page — the top of the funnel, where you present your offer
• Checkout Page — the purchase step, with an optional Order Bump
• Upsell — a post-checkout higher-value offer presented with 1 click
• Downsell — shown when a customer declines the upsell
• Thank You Page — order confirmation, delivery of digital product, etc.

Connecting Steps

Steps are connected through fluXtore's dynamic widgets (Elementor), dynamic blocks (Gutenberg), elements (Bricks and Oxygen) and modules (Divi). The Yes and No buttons control the flow between upsell/downsell steps automatically. In any builder you can also use a button of your own and write #fluxtore-next, #fluxtore-yes or #fluxtore-no as its address.

How to Use Checkout Fields

The checkout fields tool lets you customize the fields of the checkout step of a funnel.

1. Open a funnel in fluXtore → Funnels
2. Click the Checkout Page step
3. Open the Checkout fields settings of the step
4. Work with the Billing Fields, the Shipping Fields and your Custom Fields
5. To add your own field, use Add Custom Field: choose the field type (for example a text field), give it an ID and a label
6. Click Save Settings

Create a Funnel with Elementor

This video walks you through creating a complete funnel with fluXtore using the Elementor page builder, from creating the funnel to designing each step and going live.

Create a Funnel with Gutenberg

Learn how to build a complete WooCommerce funnel using the Gutenberg block editor with fluXtore's native block support.

Create a Funnel with Divi

This tutorial shows how to build a fluXtore funnel using the Divi theme builder, from configuring the funnel steps to designing the pages.

Create a Funnel with Bricks Builder

Step-by-step guide to creating a high-converting funnel with fluXtore using Bricks Builder as your page design tool.

Create a Funnel with Oxygen (beta)

Since fluXtore 2.0.1 you can design the pages of your funnel in the Oxygen builder, like you do with Elementor, Gutenberg, Bricks or Divi. This guide explains how it works and how to edit your funnel.

How it works

• fluXtore recognizes Oxygen. When Oxygen 6 is active, Oxygen BETA appears among the editors you can choose for a funnel.
• Templates become real Oxygen pages. When you create a funnel from a template, every step is built with Oxygen containers, texts, links and images, and the styles of the template become Oxygen classes. Nothing is locked: you edit it like any page you built yourself in Oxygen.
• The dynamic parts are fluXtore elements. The checkout form, the order summary and the buttons that move the customer through the funnel are elements that fluXtore adds to Oxygen.
• Your changes are saved by Oxygen. You save as usual, and fluXtore shows the saved page on the funnel step.

What you need

• Oxygen 6, WordPress and WooCommerce
• fluXtore 2.0.1 or later (Free or Pro). Upsells, downsells and order bumps need fluXtore Pro
• Permalinks set to Post name, see Page Addresses

Create the funnel

1. Go to fluXtore → Templates and choose Oxygen BETA as your editor
2. Pick a template (7 are included in the free plugin, 21 with Pro) and create the funnel
3. In the funnel, click the pencil (Edit page) of a step: it opens the step in the Oxygen builder
4. Edit the page and save it in Oxygen as usual
5. Use the Back to funnel button, at the bottom right of the builder, to return to your funnel
6. Set the product of each step in fluXtore, as you do with any other builder

Edit a template in Oxygen

• Texts, images and links: click them in the builder and change them. You can also move, remove or add elements.
• Colours, spacing and fonts: the template styles are Oxygen classes, with names that start with fxt- and the name of the template. Change a class to change every element that uses it, or style a single element.
• The CSS Code element at the top of each step: it holds the template rules that are too specific to be classes, such as the style of the text inside a card. Keep it. If you want to change those rules, edit the code in it.
• New sections: add Oxygen elements as you like, and use the fluXtore elements below for the dynamic parts.

fluXtore elements for Oxygen

In the Add panel of Oxygen, search for fluXtore:

• fluXtore Checkout — the checkout form of the step. In the builder you see a placeholder: the real form appears on the published page. The advanced field Style attributes sets its colours, for example accent="#0E8F8E".
• fluXtore Order details — the order summary of the Thank you step, with a title you can change. It shows the real order after a purchase.
• fluXtore Next step — a button that goes to the next step of the funnel.
• fluXtore Yes and fluXtore No — buttons to accept or decline an upsell or downsell offer.

The buttons are styled like any Oxygen link. You can also use a button or a link of your own and write #fluxtore-next, #fluxtore-yes or #fluxtore-no as its address: fluXtore replaces it with the right address of the funnel.

Order bumps, upsells and downsells

They work as with the other builders. Choose the products and the offers in the funnel (see Understanding Funnel Steps): an order bump appears in the checkout by itself, and the upsell and downsell pages use the Yes and No buttons.

Header and footer

The header and the footer you built in Oxygen appear on the steps of a funnel only when Show the site header and Show the site footer are on in the settings of that funnel. Turn them off for a funnel without header and footer, which is what most landing pages need.

If something does not look right

1. Save the page again in Oxygen and clear your cache
2. Check that the permalinks are set to Post name
3. Open a ticket at fluxtore.com/tickets with the template you used and a screenshot

fluXtore Analytics Overview

fluXtore tracks how your funnels perform, based on your WooCommerce orders and the visits to each step. The main figures are:

• Orders and Revenue
• Visits to the funnel steps
• Conversion Rate — how many visitors complete a purchase
• Average order value and Revenue per visit

You can choose the date range, and see the trend as a line chart or a bar chart, by day or by week. When there is no data for the period, fluXtore shows "No data recorded for the selected time period".

Single Funnel Analytics

Each funnel has its own analytics section, with a table that shows, step by step (Landing Page, Checkout Page, Upsells, Downsells, Thank You page), the Revenue, the Visits, the Conversions and the Conversion Rate.

1. Go to fluXtore → Funnels and open the funnel
2. Open the Analytics section of the funnel
3. Choose the start and end date and read the step-by-step table and the chart

If you run an A/B split test, the versions of the step are shown separately.

fluXtore Settings Overview

The settings are in your WordPress dashboard, under fluXtore → Settings, in three tabs.

Advanced

• Data persistence — choose whether fluXtore removes its options, and its funnels and steps, when the plugin is uninstalled or deleted. Read the warning before you confirm.
• Page addresses — since version 2.0.1 the steps of your funnels always have a clean address, with no setting to turn on. See Page addresses.

Tracking

• Facebook Pixel and Google Analytics 4 — send the funnel events to your accounts (for GA4 enter your measurement ID, which looks like G-XXXXXXXXXX).
• Funnel benchmarks — optional: you can enable a scheduled aggregation and choose whether to anonymously share conversion benchmarks. You can turn both off at any time.

Users

• Permit only authors to see and edit their own funnels.

Pro license

Enter and manage your fluXtore Pro license key under fluXtore → Pro License. The license controls the number of active websites allowed.

Page Addresses of Your Funnel Steps

Since fluXtore 2.0.1 the address of every funnel step is clean, for example yoursite.com/your-step. The old form with the word fluxtore_step (yoursite.com/fluxtore_step/your-step) is no longer used, and there is no setting to turn on, in the Free and in the Pro plugin.

What happens to my old links?

They keep working. An old address redirects to the new one (a permanent redirect), and the part after the question mark, such as campaign tracking, is kept.

What you need

1. In WordPress, open Settings → Permalinks and choose Post name (any option other than "Plain" works). With "Plain" permalinks WordPress cannot build clean addresses, so a step keeps an address like yoursite.com/?fluxtore_step=your-step
2. Save the permalinks

Change the address of a step

The address of each step comes from its name and slug. You can change it from the step settings: the buttons and links of your funnel follow the new address by themselves.

AppSumo Deal — Redeeming Your Codes

The fluXtore AppSumo deal is a lifetime license. The number of codes you redeem decides how many websites you can use:

• 1 code — Personal plan: 3 websites
• 2 codes — Pro plan: 10 websites
• 3 codes — Agency plan: 30 websites

How to redeem

1. Go to appsumo.com, log in and open your purchases: the redemption codes of the fluXtore deal are there
2. Go to fluxtore.com/redeem. You do not need to register first: your account is created together with the redemption
3. Choose how many codes you are redeeming (1, 2 or 3) and paste them, exactly as AppSumo shows them
4. Fill in your first name, last name, email address and a password (at least 8 characters, mixing at least two of lowercase letters, uppercase letters, numbers and symbols)
5. Click Redeem. You are logged in automatically, the Pro download starts and you receive a confirmation email
6. In your account (fluxtore.com/account) the License tab shows your license key and the Download tab has fluXtore Pro
7. Install fluXtore Pro and activate the key under fluXtore → Pro License

AppSumo Deal — Adding More Codes (Stacking)

If you bought more AppSumo codes, you can add them to your license at any time to unlock more websites: 1 code = 3 websites, 2 codes = 10 websites, 3 codes = 30 websites (the maximum of the deal).

1. Go to fluxtore.com/redeem
2. Choose how many codes you are adding and paste them
3. Enter the same email address as your first redemption and the password of that account (or log in first)
4. Click Redeem. There is no "Stack Code" button: the new codes are added to your existing license and the number of websites updates automatically
5. Check the new limit in the License tab of your account

Your license never goes down when you add codes, and with 3 codes in total it reaches 30 websites: redeeming further codes does not raise it above that.

Your License, Sites and Download

1. Log in at fluxtore.com/login with the email address you used to redeem your codes (use Forgot password if needed) and open fluxtore.com/account
2. License tab: your license key, plan, status and the number of activations used and available. If you have more than one license, use the Your licenses menu to switch between them
3. Sites tab: the websites where the license is active. Use Revoke to free a slot: the plugin stops working on that domain
4. Download tab: the latest fluXtore Pro file

Resolve Compatibility Issues

1. Backup Your Website First

Before making any changes, perform a full backup of your website. This ensures you can restore in case of errors.

2. Deactivate Plugins One by One

If a conflict occurs, deactivate all plugins except WooCommerce and fluXtore. Then reactivate plugins one at a time to identify the conflicting one.

3. Switch to a Default Theme

Temporarily switch to a default WordPress theme (e.g. Twenty Twenty-Four). If the issue disappears, the conflict is theme-related.

4. Check the Browser Console

Open your browser developer tools (F12) and check the Console tab for JavaScript errors. These can point to plugin conflicts.

5. Clear All Caches

Flush your caching plugin, server-side cache, CDN cache, and browser cache after every change.

6. Enable WP_DEBUG

Add the following to your wp-config.php to see PHP errors:

7. Contact Support

If you can't resolve the issue, open a ticket at fluxtore.com/tickets with your WordPress version, active plugins list, and a description of the issue.

What is Cart Recovery?

fluXtore Cart Recovery is a free WordPress plugin that emails shoppers who left WooCommerce without paying, and brings them back to their cart with one click. It works with any WooCommerce store, with or without fluXtore, and it is built around consent: a cart is saved only after the shopper agrees.

What it does

• Saves the cart and the email of a shopper who ticked the consent box at checkout (classic and Blocks checkout).
• Sends up to three reminder emails, each with its own timing, text and optional single-use coupon.
• Restores the cart from a signed link and sends the shopper to the checkout.
• Counts a cart as recovered when the order reaches the status you choose.
• Shows what you recover in a dashboard: carts, recovered revenue, emails sent and an activity log.

With fluXtore funnels

If fluXtore is active, every cart remembers its funnel and checkout step. The dashboard shows which funnel loses the sale and where, and the recovery link returns the shopper to that funnel's checkout. See Recovery with fluXtore Funnels.

Install and First Steps

1. Download the plugin from fluxtore.com/cart-recovery (or from the Download tab of your fluXtore account). In WordPress go to Plugins → Add New → Upload Plugin, choose the zip file, then Install Now and Activate. WooCommerce must be active.
2. Open Cart Recovery in the admin menu. The dashboard has a short Get started checklist.
3. Open Settings and check the consent text and the sender name and email.
4. Open Emails, edit the reminders you want and turn them on. New emails are created inactive, so nothing is sent until you decide.
5. Send yourself a test from the email editor, then make a test purchase attempt with your own address and leave the checkout.

Consent and Privacy

Under the checkout email field, the plugin shows a small box with your consent text. Nothing is saved and no cookie is set until the shopper ticks it.

What you control

• Consent text in Settings → Consent. A copy of the text is stored with each saved cart as a record.
• Ask for consent can be turned off, but think before you do: in many countries you need a legal basis to email shoppers about carts. The plugin shows a warning when it is off.
• Unsubscribe in one click from every email. The address is then added to the never-email list.
• Data retention: carts are deleted after the period you choose.
• Blacklist of addresses and domains that are never saved or emailed.

The plugin connects to the WordPress privacy tools: its data appears in Tools → Export Personal Data and is removed by Erase Personal Data.

Emails and Coupons

Open Cart Recovery → Emails. You can have up to three reminders. Each one has its own timing, subject, text and coupon.

Timing

You set the delay as a number and a unit (minutes, hours or days). One minute or one month: it is your choice. The delay counts from the moment the cart is considered abandoned.

Content

Emails show each product with picture, options, quantity and price, plus a button that brings the cart back. You can write the text and subject, and use the WooCommerce email style or a plain layout. Send test sends the email to you before you go live.

Single-use coupons

Turn on a coupon in any reminder: percentage or fixed amount, with an expiry (for example 48 hours). A new coupon is created for each shopper, valid only for that cart. Expired and used coupons created by the plugin can be deleted automatically every day.

Activity log

The Activity log lists every email with its result (sent, failed, cancelled) and clicks. Filter it by date, result, address or funnel.

Recovery with fluXtore Funnels

When the shopper checks out inside a fluXtore funnel, the saved cart remembers the funnel and the checkout step.

• Recovery by funnel on the dashboard shows, funnel by funnel, the steps in order, the carts lost on each step, those recovered and the revenue won back.
• The recovery link brings the shopper back to the checkout step of that funnel, with the order bump if it was in the cart, and the coupon applied.
• The Activity log can be filtered by funnel.

Without fluXtore the plugin works in the same way on the standard WooCommerce checkout, and the funnel card shows an example with an invitation to try fluXtore.

Settings, Webhook and Data

General

• Recovery is on: while off, nothing is captured and no email is sent.
• Cart abandoned after and Cart lost after: when a cart counts as abandoned and when reminders stop.
• Keep cart data for: raised automatically if shorter than your longest email delay.
• Count an order as recovered when its status is: by default processing and completed.
• Do not save carts of these roles: keeps your own test orders and your team out.

Email sender and notifications

Set the sender name, email and reply-to address. Use an address on a domain your mail service is set up for, or messages may go to spam. You can get an email when a cart is recovered and a weekly report.

Webhook

Add a Webhook URL and the plugin sends a JSON message when a cart is abandoned or recovered (cart_abandoned, cart_recovered), with email, name, total, currency, items and funnel. Use it with Zapier, Make or your own CRM. You can add UTM parameters to the recovery links.

Delete all data

By default your data is kept if you delete the plugin. Turn on Delete all data when the plugin is deleted to remove tables and settings.

Troubleshooting and FAQ

No email arrives

• Check that at least one email is on in the Emails page.
• Check the Activity log: a failed result means WordPress could not send. Install an SMTP plugin or a mail service.
• Check spam, and that the sender address belongs to a domain your mail service is set up for.

A cart was not saved

• The shopper did not tick the consent box, or the address is on the blacklist.
• Your user role is excluded (useful for tests, so log out or use another role).
• A page cache is serving an old checkout: exclude the cart and checkout pages from caching.

Does it work with the Blocks checkout?

Yes, with the classic checkout and with the WooCommerce Blocks checkout.

Is it free?

Yes. It is a free plugin. fluXtore Free and Pro are separate products and optional.

Contact support

If you cannot solve the issue, open a ticket at fluxtore.com/tickets with your WordPress and WooCommerce versions and a short description.